What’s this about?
Company records show a firm’s trade names. Spotting companies that have registered multiple names helps you find hidden gems with a broad brand portfolio, a wide business scope, or frequent M&A on the horizon. These firms typically run several products and/or services, distinct target groups, or regional units that each need their own visibility and processes.
For sales, this datapoint opens cross-sell potential: one customer can unlock several business lines and brands. Land a working solution in one unit first, then roll the same model to the rest.
What might they need?
- Web & IT for multiple trade names
- Branding & marketing services
- ERP & CRM built for multi-business needs
- M&A, trademark, and tax expertise
- Experienced accounting & audit that can handle diverse business lines
How Zefram helps
Zefram is a Finnish, AI-assisted sales agent that identifies companies from broad, real-time business data and handles your sales routines predictably. You save time, improve quality, and make things happen.